What’s a writer got to do to get noticed these days?
Feeding your fictional (or non-fictional) passion requires more than simply creating beautiful works of words. Readings, panels, classes, and presentations (whether on- and offline) can be a great boon to your exposure – and your bottom line.
Strengthening Relationships with Fans
Self-published authors are pretty much on their own when it comes to building a platform of zealous fans (although it is possible to contract out publicity services, as long as you find a reputable person or organization). The strongest relationships are formed when you meet and engage people in conversation – either in the real world, or the virtual one. It can take some work to get comfortable with the idea of showcasing yourself live in front of strangers, but it helps to think of the lives you can potentially touch, teach, and inspire with your words.
If you’re traditionally published, your publisher will probably be able to assist in this arena – after all, it’s in their best interest to improve your visibility. Still, it doesn’t hurt to take as active a part as you can. For example, check out Togather; it’s a great option for getting fans to commit to an event so you don’t show up to an empty room.


